Saturday, August 31, 2019

Executive Coaching: Humanistic Perspective Essay

It is a matter of fact that executive coaching is of great importance in our swiftly changing business and everyday life. Actually, I agree with Mary’s point of view that humanistic perspective should be used in business environment. I think that future leaders and top managers should pay more attention to this perspective. Moreover, working people should be encouraged to realize that they are provided with choices which direct their life. And executive coachers help people to choose the best suited options for them. As for me, humanistic perspective of executive coaching is that it refers to psychoanalysis aimed at finding the most effective ways of performance because coaches don’t simply tell how to behave or what to do; instead they allow you to realize what you need to do. Executive coaching assists many people in sharpening their skills. Coaching helps people who know what they want, but don’t know how to achieve the desired outcome. This approach also helps when sudden or unexpected changes occur in work environment as coaching helps people to adapt to innovations and to cope with new challenges. Furthermore, executive coaching finds new ways of solving old problems. I think that Mary is right when saying that â€Å"the humanistic perspective of executive coaching is when people are seen as having a choice in how they respond to their environment† as humanistic approach suggest wide range of possible choices and directions of one problem. It is argued that awareness helps many people to see that they are provided with choices and I am sure that we have to cultivate this skill. Awareness gives the sense of responsibility and power over the choices to be made. Due to humanistic perspective people realize that choices are inevitable part of work environment and everyday life. The primary benefit of executive coaching is that it makes people think of their own experiences, not others. Summing up, I support Mary’s opinion and think that executive coaching provides really positive viewpoint of human nature.

Cell Phone Radiation

My purpose is to provide information on cell phone radiation, the risks that can be caused by cell phone radiation, and the potential health problems that could result from this. Details of the topic: I am going to talk about the arguments about how cell phone radiation can affect our lives and whether these arguments are accurate or not. Cell phone radiation is a type of electromagnetic radiation that has the ability to cause health issues. The radiation from this device can cause serious brain tumours, according to one study by Anna Lahkola of the Radiation and Nuclear Safety Authority in Finland, which found that people who use their cell phone for more than 2000 hours have a higher chance of getting a brain tumour. The chance of getting a brain tumour increased from 40 to 270 percent and most of the users that might experience this side effect would be teenagers to people in their twenties. This is because it is people in this age group who are most likely to use cell phones/smart phones and they are also most likely to use the phones most frequently. There are several other health issues or risks out there that are linked to the usage of cell phones such cancer, headaches, Alzheimer’s disease, fatigue and Parkinson’s disease. But it still has not been proved with 100 percent accuracy because so far every scientist is getting different results. There is no consensus among scientists about the risks that associated with cell phone/smart phone radiation. A famous neurosurgeon Vini Khurana argued that if you use a cell phone for more than ten years you are very likely to get brain cancer. His conclusion seems more believable because he did a long study about this and he mentions that other scientists have only done short term research on this matter. He states that a brain tumour can take up to 10 years to develop, so studies on the effect of cell phone/smart phone radiation should last at least that long or longer. However, most scientists do not do studies that last long enough in his opinion. Relevance: A while back group 11 did their presentation on â€Å"the history of radiation†, where they discussed the two types of radiation, ionizing and non-ionizing. Cell phones/smart phones would be in the non-ionizing category because they use a low to mid frequency. In this diagram you can see the frequency for cell phones/smart phones is in the range from 0 to 10 in hertz (Hz). Furthermore the group also mentioned that, even though the frequency for non-ionizing radiation is less dangerous, it is still possible to have side effects that may affect to our personal lives. There was a class where at the end we had a very brief discussion about radiation from electronics and the topic of cell phones/smart phones was brought up by few students when they were asked about their opinion or personal experience. Some side effects they mentioned from using their cell phones/smart phones constantly were having problems falling asleep along with minor headaches. Reflection: This voluntary assignment helps me because it provides some very interesting facts and debates about the side effects of cell phone/smart phone radiation. In this course we have covered many different kinds of radiation, but we have not talked a lot about the radiation from technology. We presume this kind of radiation is too low to have serious effects on us. However, I remember that I actually had some problems when I used my IPhone (smart phone) two years ago. For instance, I started out with a headache that turned into a very serious migraine and lasted for one week. I’m not sure if it is because I had just got my first phone and so I was using it a lot, but after doing this research into cell phone/smart phone radiation. I’m starting to think that this might be the problem that causes my headaches and migraines. Just recently when I moved to my new apartment, because I didn’t have a small table next to my bed, I put the phone under my pillow for about one month and I was getting frequent headaches. So I believe in headaches as a potential side effect of cell phone/smart phone radiation. In fact, I’m a little bit worried about brain tumours, even though most research and debates are not official. However what I have experienced makes it seem like the potential side effects could be true. Our use of technology is growing and we take technology for granted, so that we very rarely stop to consider the radiation that is associated with our technology. This is something I think we should know more about, even if the risks are minimal. Conclusion: Because of doing this assignment, I have found out that there’s a lot of debate about the risks that are associated with cell phone/smart phone radiation. Even though most scientists believe there are few to no risks from this type of radiation, I believe this issue hasn’t been studied enough for us to determine what the real risks are. However I intend to be more careful from now in how I use my phone. I definitely won’t be sleeping with my phone under my pillow anymore. References http://www.naturalnews.com/021634_mobile_phones_brain_tumors.html http://www.howstuffworks.com/cell-phone-radiation2.htm Cell Phone Radiation The radiation protection to be practiced > cell phone radiation During normal use, over half of the radiation transmitted by your mobile phone is absorbed by your head or body. Around 80% of the phone's microwave emissions are absorbed by the head. Only shielding or distance to the phone can reduce their severe impact. The United Nations World Health Organization has classified mobile phone radiation as possibly cancer causing and advise that it is important for mobile phone users to minimize exposure by utilizing hands free devices or texting. Always use speakerphone or proven radiation safety accessories.Steps that should be take to reduce cell phone radiation : > use the speakerphone because the cell phone radiation drops exponentially by distance, so, the further away the phone is from your head the better. > limit the use to essential calls and keep calls short because even a two minute call has been found to alter the natural electrical activity of the brain for up to an hour a fter-wards. > children should not be allowed to use the cell phone, except in emergencies because their skulls are still developing and the radiation can penetrate much more deeply. use an air tube headset (not regular wired headset) because research has shown that regular wired headset could transmit radiation into the ear canal. > do not put cell phone in your pocket or belt while in use or while it is on because men who wear cell phones near their groin could have their sperms count dropped by as much as 30%. > if using phone without a headset, wait for the call to connect before placing phones next to the ear because radiation level is higher while phone is still trying to make a connection. Most cell phones emit the most adiation when they first connect with the cell tower. > do not use the cell phones in enclosed metal spaces such as vehicles or elevators because phones need more power to make connection. The metal enclosure also traps the radiation and reflects it back at the occupants. > do not make a call when the signal strength is one bar or less because the phone must work harder to establish a connection and thus emits more radiation. > buy a phone with low radiation rating because the phone's SAR ( Specific Absorption Rate ) can be found in manual.The lower the SAR value from the FCC limit of 1. 6 W/kg , the better. > use scientifically proven cell phone radiation reducing or protection device. > Keep Your Distance because the intensity of cell phone radiation diminishes quickly as your distance from your cell phone increases, and every millimeter counts. You can protect yourself from the effects of cell phone radiation by holding your cell phone away from your body and use a wireless Bluetooth headset or earpiece, which emit radiation at far lower levels than cell phones.Other than that, you can carry your cell phone away from your body – in a purse, briefcase or computer bag – not in your pocket where it is pressed up against you. > Try Texting, Not Talking – When you send a text message from your cell phone, you hold your phone away from your body, and far away from your head, which reduces your exposure to radiation. > Find a Strong Signal and Stay Put -When your cell phone has a weak signal, it has to work harder to transmit and receive, and that equals higher bursts of radiation.You face the same problem when you are moving quickly – riding in a car, bus or train, for example – because your cell phone is forced to repeatedly emit new bursts of radiation as it connects to different cell towers along your route. > Use the Toggle Method – you can reduce your radiation exposure by holding the phone away from your ear when you are talking and only bringing it close to listen. Using a headset or speaker mode is still the better option, but the toggle method can cut the amount of radiation your brain and body absorbs.

Friday, August 30, 2019

Identify & evaluate marketing opportunities Essay

Introduction Business can be a profit or a loss it depends on marketing plan. So before starting a business everyone should think about market of that product. Good and planned marketing can be profitable for business. Market research is very important for market planing. Market research is based on geographical area. Target market is based on type of product some vegetarian people don†t like the product that cooked in non-vegetarian food kitchen. Company†s internal and external environment plays an important role in success of business if it is good then the business can be more successful then competitors but the competitor†s strengths can not be avoided in  business. SWOT plays an important role in business so everyone should be careful about there strengths, weaknesses, opportunities and threats. Product PIZZA HUT have a good market. This may have to do with the fact there is not just one Pizza, but there are a lot of different kinds of toppings and even styles for its base, thus being international diverse and delicious for all kind of different taste-buds from all over the world. Pizza hut take great pride and care to provide you with the best food and experience in the pizza business by only using the freshest of ingredients when making your pizza. Eating sensibly, combined with appropriate exercise, is the best solution for a balanced lifestyle. Pizza can be a part of a well-balanced meal. Ingredients in our pizzas include protein, complex carbohydrates, Vitamin A and calcium. And, depending on the toppings you choose, our pizzas have items from all of the four major food groups – meat, dairy products, fruits and vegetables, and grains! So take a closer look within our menu for suggestions when counting kilojoules and fat grams. TARGET MARKET – Customers of pizza are the people who interests to buy the pizza. Customers in the area people of houses, shops and other people who drive through the road. All ages of people are the customers of pizza. But some vegetarian people don’t want to eat in that type shops where everything means all veg and non-veg is cooking at same place so they might hesitate to go and eat pizzas. In market research we should think about this categories. For kids the chocolates and cold drinks are available there. Pizza delivers deliver pizza in houses. With survey it can be found what customers usually wants to get the pizza at home delivery. There are all ages off people living there and with monkey survey we can find rich people with better pizza demand and middle class people with normal quality pizza demands. According to customers’ needs make all types of pizzas? Expensive pizza for rich people for rich people with expensive ingredients and normal pizzas are available at reasonable price. All ages of people are the customers of pizza. For kids the chocolate and cold drinks can sell there. There is website on Internet of pizza shop; by visiting that  everyone can come to know about the menu and service provided. business cards and pamphlets can distribute in food shops so people can see and come to pizza shop. Distributing of pamphlets in houses letter boxes is also a good idea to attract the customers to attract the children we offer chocolates and cold drinks in our shop. fresh quality ingredients for pizzas and choose good recopies to cook the pizzas. Geographical Area- parramata to Sydney Market research for pizza shop For market research we search on abs Dandenong because if the pizza shop on heathen road it is in between Dandenong and noble park so in 2006 the population of Dandenong can be find 130751 in which different ages people are living in this area most of them likes non-vegetarian pizzas. With the market research we can find that there are those people whom we are going to market are the people with families with children 30 and some with no children registered marriage 1433 total 1504, step family with no children registered marriage 67 total 94. around 1682 families blending are our customers. If we see the income of these families –couple with no children have total around -1320, couple with children -1682, one parent family -890, other family have -119, total have- 4011 and they can spend a good amount on pizza. In these families people aged 12 to 50 likes to eat pizzas. With monkey survey we found that those family people and people aged 12 to 50 likes all types of pizzas some people likes vegetarian but many people likes non-vegetarian and species pizzas and most of them likes to home delivery so this is the good market that we select for our business. For children we sell chocolates, cokes, coffee, other desserts that can attract more people. Marketing promotion special offer buy 1 get 1 free By offering one pizza free with one in starting can attract more customers than other shops. By attracting more customers in starting can help to run the business successfully. According to customers’ needs all types of pizzas  are there. Expensive pizza for rich people for rich people with expensive ingredients and normal pizzas are available at reasonable price. All ages of people are the customers of pizza. For kids the chocolate and cold drinks are available there. Company’s micro-environment Company†s microenviornment includes internal enviornment+external enviornment that includes suppliers, stakeholders,distributers, customers, competetors, competetions, rules, techonology used for marketing of product. company†s internal enviornment can be changed according to needs of business. Internal enviornment which includes staff, suppliers, price etc should be appropriate according to needs. Good training should be given to staff. Supplier with good service and price should be reasonable. company†s external enviornment like government rules, natural enviornment, competetiors, competetion can†t be changed. So every businesman should be very careful about this. Competitors Today there is a great competition in food industry there are many restaurants, grocery shops, cafe, pizza shops, vegetable shops, shops of fries and chips and other food in the food market which have a great competition in each other. Pizza hut is one of them it is necessary choose better qualities and fresh ingredients to make good products and attract more customers. Pizza shop should have good quality pizzas delicious recipes, good taste, fresh ingredients, nice pizzas, people can taste once and come again and again. competitor of a pizza shop there is opposite the market that is an old shop but this is the modern one with modern facilities. Quality pizzas at affordable price and offering other products like chocolate, cold drinks etc. that attracts more customers. Other competitors are like Hungry jacks, Mac Donald, Lord of fries may attract customers but our pizza shop is away from the market in geographical location can attract all the customers near to us. On the other hand crispy pizzas and home delivery will attract all the customers.Today there is a great compilation in food industry there are many restaurants, grocery  shops, cafes, pizza shops, vegetable shops, shops of fries and chips and other foods in the food market which have a great competition in each other. Our pizza hut is one of them we choose better qualities and fresh ingredients to make our products and attract more customers. In the past, Pizza Hut has always had the first mover advantage. Their marketing strategy in the past has always been to be first. One of their main strategies that they still follow today is the diversification of the products they offer. Pizza Hut is always adding something new to their menu, trying to reach new markets. For example, in 1992 the famous buffet was launched in Pizza Hut restaurants worldwide. They were trying to offer many different food items for customers who didn’t necessarily want pizza. SWOT- Strengths- Pizza dough is made fresh daily according to an old recipe from natural ingredients, so people can be assured the best and freshest pizzas every time, they’ll find dough is crispy on the outside and fluffy on the inside , use the finest Australian fresh produce and hand cut our fresh capsicums and onions daily. Delivery is daily from 12.30pm – 10.30pm and only costs $2, delivery time can vary between 30-60minutes. Pizza Hut is the market leader in providing different products of pizzas as there are no competitors in this sector. There good image makes the organization more strong. Pizza Hut is providing good taste, quality products with qualified staff, good atmosphere and hygienic environment. They are specialized in pizzas. Motivation level of staff is very high which make the organization more prosperous. Weaknesses There is a lack of an organic pizzas, which will limit the target market. The shortage of parking can be a problem for a pizza hut that effect on customer attraction. It is hard to find the trained staff for a pizza and it costs a lot to train staff and consume more time. Opportunities Pizza Hut can introduce new Pizzas with different crust sizes and flavors. This may attract new customers with new tastes and this may increase their sales. New market can be explored and new opportunities can be gain. Pizza  can come with new product considering the eastern taste. Threats New entrance of domino’s pizza in the Dandenong market can effect the business but new ideas is our strength. The other local restaurants can affect the market by providing pizza at low price. 1) Marketing mix.. 2)  Elements of the marketing mix are often referred to as the â€Å"Four P’s†, a phrase Product differentiation is required and is one of the strategies to differentiate a product from its competitors. Price The price is the amount a customer pays for the product. The business may increase or decrease the price of product if other stores have the same product. Place Place represents the location where a product can be purchased. It is often referred to as the distribution channel. It can include any physical store as well as virtual stores on the Internet. Promotion represents all of the communications that a marketeer may use in the marketplace. Promotion has four distinct elements: advertising, public relations, personal selling and sales promotion. Advertising covers any communication that is paid for, from cinema commercials, radio and Internet adverts through print media and billboards. Public relations are where the communication is not directly paid for and includes press releases, sponsorship deals, exhibitions, conferences, seminars or trade fairs and events. Word of mouth is any apparently informal communication about the product by ordinary individuals, satisfied customers or people specifically engaged to create word of mouth momentum. Sales staff often plays an important role. Conclusion Pizza hut is a good business with appropriate marketing planning. The marketing planning need good market research, planned target market, SWOT analysis, market mix etc. 3) Pizza hut is awesome because many people enjoy eating in this place. Pizza hut can be a family place or you can eat there alone. many varieties of pizza are best at pizza hut, They’ re hospitality  is awesome in pizza hut you can experience good food, great service! 4) For success in pizza business it is necessary to be careful about the weakness, competetior†s activities, customers†s choice and price. Australian Bureau of Statistics National Regional Profile: Greater Dandenong (C) (Local Government Area) POPULATION/PEOPLE ——————————————————————————————————————————— 2002 2003 2004 2005 2006 ———————————————————————————————————————————- POPULATION BY SEX – at 30 June Males no. 64 090 63 983 64 105 64 633 65 922 Females no. 64 086 63 998 64 042 64 197 64 829 Persons no. 128 176 127 981 128 147 128 830 130 751 POPULATION BY AGE GROUP – at 30 June Persons – 0 to 14 years % 18.8 18.7 18.6 18.5 18.7 Persons – 15 years to 24 years % 15.0 15.0 14.9 14.7 14.5 Persons – 25 years to 34 years % 15.2 15.1 15.1 15.1 15.1 Persons – 35 years to 44 years % 14.4 14.1 14.0 13.9 13.9 Persons – 45 years to 54 years % 13.7 13.6 13.5 13.5 13.4 Persons – 55 years to 64 years % 10.2 10.5 10.8 10.9 11.0 Persons – 65 years to 74 years % 7.3 7.3 7.3 7.2 7.1 Persons – 75 years to 84 years % 4.3 4.5 4.7 4.8 4.9 Persons – 85 years and over % 1.1 1.2 1.2 1.3 1.4 INDUSTRY ———————————————————————————————————————————– 2002 2003 2004 2005 2006 ———————————————————————————————————————————– BUILDING APPROVALS – year ended 30 June Private sector houses no. 221 261 413 578 410 Total dwelling units no. 395 377 642 738 615 Value of total residential building $m 55. 4 60.1 114.4 147.6 120.2 Value of total non-residential building $m 97.9 186.4 222.0 218.0 234.8 Value of total building $m 153.2 246.4 336.4 365.6 355.0 Number per 1,000 population Passenger vehicles no. 572 580 587 592 591 Campervans no. 1 1 1 1 1 Light commercial vehicles no. 69 71 72 74 75 Light rigid trucks no. 5 5 6 6 7 page 7 AGRICULTURAL COMMODITIES * – year ended 30 June Total area Area of holding 1 384.3 Cereals for grain 199.5 Vegetables for human consumption 137.7 Orchard trees (including nuts 1.2 All fruit (excluding grapes 1.2 Non-cereal broadacre crops 19.2.

Thursday, August 29, 2019

Essential Equipments in the Healthcare of Patients Essay

Essential Equipments in the Healthcare of Patients - Essay Example According to the paper the type of questionnaire to be used showed consist of direct questions relevant to the study topic. The questionnaire is supposed to clearly tally views and bring about a reasonable argument at the end of the study period. The study should be able to capture a multitude of observation and present results that can be use even in future analysis as it examine trends that are used to predict the future this is in respect to patients and their spiritual beliefs as well as perceptions.This study discusses that some of the people the author of the report interviewed were not comfortable with the questions that the reporter asked them. Patients who are ignorant and do not have any ideas on the importance of spiritual beliefs are supposed to be included in the study as it stipulates the challenges facing patients in relation to spiritual beliefs. The challenges encountered in my study in this case include: lack of knowledge in the benefits of keeping a spiritual histo ry. Lack of adequate time in the analysis was an issue. Finally, misunderstanding of questions in the study. The result of these challenges is, the data provided is not 100% of actual truth. Majority of the people, roughly 96%, felt the importance of spiritual health. The lack of experience and knowledge in spiritual history was one of the major barriers to the study.  Spiritual assessment tools are essential equipments in the healthcare of patients. They help to cope with stress and illness as they are used in their recognition.

Wednesday, August 28, 2019

Criminal Profiling Coursework Example | Topics and Well Written Essays - 750 words

Criminal Profiling - Coursework Example Investigators often employ the use of geographical profiling in deducing the most probable location of a given offender through investigation of various connected series of crimes. In accordance to Holmes (2009), geographical analysis can provide useful information plus strategies in the investigation of crime series. Geographical profiling often gets applied in cases like serial rape, arson, murder, bombings and robbery (Holmes, 2009). Through geographical profiling, linkage between a series of crimes could help pin point specific suspects records with similar past offences, identify similar crime scenes plus also provide substantial information regarding geographical and psychological profiling efforts (Rossmo, 1999). There are various elements that often become put in place when conducting geographical profiling. Some of them include crime location type, land use, arterial roads and highways, neighborhood demographics, physical and psychological boundaries plus displacement and ro utine activities of victims (Holmes, 2009). In relation to crime location type, one often considers encounter sites, crime site, attack site, vehicle dump site and victim disposal site (Rossmo, 1999). In regard to arterial roads and highways, most people have preferences on which roads and pathways that they take, hence perpetrators in serial crimes have certain routes which they follow to get in contact with their victims or dispose bodies (Rossmo, 1999). Displacement is also another factor crucial in geographic profiling since a given offender in this case changes his or her crime location due to some external factors like police patrol, etcetera. Some hunting patterns of certain investigators can be limited by certain physical and psychological boundaries. Example of physical boundaries involves rivers, lakes, while examples of psychological boundaries entail a different neighborhood, etcetera (Rossmo, 1999). Land use remains also beneficial in profiling criminals geographically through identifying the zones most affected, for instance, industrial, commercial, residential areas, etcetera (Holmes, 2009). One should always keep in mind the characteristics of the given neighborhood located around the crime site in terms of demographic and census data. The habits, travels and behaviors of the perpetrators also provide a critical element in geographical profiling (Rossmo, 1999). 2. Analyze and discuss the role of victimology in criminal profiling? According to Ann (2011), victimology implies the study of given victims involved in crimes. Victimology will try to identify similarities that exist between the victims involved in the given crimes so as the given profiler can identify a certain pattern used by the criminal in committing the given crimes (Turvey, 2011). In victimology, more emphasis is placed on the victim’s side in order to identify distinctive characteristics that attracted the perpetrator and try to draw a relation with the crimes on other vi ctims. Often, victimology tries to examine age, similarities in hair colour, eye colour, lifestyle, whether the victims ever met or even worked together or if shared common interests. In summing up all these information, victimologists often try to build a clear picture of the given offender (Turvey, 2011). Usually, serial crimes committed by certain given criminals often provide clues in relation to the victims affected regarding the criminals choice of victims. Hence in victimology, criminal profiling can be established via looking at the victims (Turvey, 2011). According to Turvey (2011), victimology often proves useful in criminal profiling through establishing the relationship between the victims and perpetrators. One could ask questions whether the two initially were family

Tuesday, August 27, 2019

Tescos Competitive Marketing Strategy Essay Example | Topics and Well Written Essays - 3000 words

Tescos Competitive Marketing Strategy - Essay Example As the discussion highlights  Tesco commenced its trading activities in 1924in UK and as on date, it is having more than 2979 stores in UK, and it earned net revenue of  £43 billion in 2012 with UKs net profit being  £ 2.5 billion in 2012. In UK, Tesco is the leading supermarket and about one-third of UK’s selling space and 66% of total sales all the supermarkets in UK are catered by Tesco. Tesco is having hypermarkets, convenience stores and superstores.From this paper it is clear that  Tesco’s core strategies are as follows: to concentrate more on the UK’s core ; to become the world leading retailer in online   sales and stores; Tesco is a market leader in food items and wants to be stronger in other products also; to concentrate to develop the retail services in all our markets; to develop and own high-value brands.  Tesco is having its operations in the following countries viz. USA, Europe –Turkey, Czech Republic , Poland ,Hungary, Slovakia and Republic of Ireland, Asia – India , China , South Korea , Malaysia and Thailand.  In the last two decades, Tesco had witnessed teething issues in its aggressive marketing plans.   Tesco witnessed a fall in sales due to well structured and impregnated supermarkets in the UK, a lot of impediments in getting plan approval for its large superstores, witnessed cutthroat competition from Safeway, Asda & Sainsbury.  Tesco’ growth and success over the past three decades rest upon its transformation of image and strategy.. Tesco has to change its marketing strategy to sell various kinds of customers namely lower, middle and upper class consumers with an inclusive offer stratagem, and their market strategy is to sell high quality products at a realistic price. In 1998, it introduced the finest range of premium products and was followed by the introduction of Tesco’s Organic range, which was introduced in 2006. Later, it introduced Tesco’s Healthy Living â€Å"range of products and in 2008, it introduced â€Å"Value â€Å"range products to attract the price-conscious clients, mainly to meet the confronts thrown by the recent economic recession. Tesco is able to attain high revenues by developing a vast range of own brands. Tesco has shifted its core business strategy to maximise the customer’s value from that of maximising shareholders’ value. (Aaker & McLaughlin 2010:128). Tesco has evolved a diversification strategy footed upon on four core areas: expanding and innovating in the main UK grocery market and diversify into segments like convinient stores; expanding into non-food businesses like health, clothing , beauty , DVDs , CDs and diversified into developing into its own non-food Value and Finest ranges; diversified into retail service provinces like personal finance for utilities and telecoms by signing joint ventures with local players ; it concentrated into its international expansion, which successfully accounted for one-fourth of its sales in the year 2008-09 . (Aaker & McLaughlin 2010:128). Global Positioning According to Sheth, a company’s marketing strategies should be fine-tuned in the phase of

Monday, August 26, 2019

Observations in Settings Serving Children with Disabilities Essay

Observations in Settings Serving Children with Disabilities - Essay Example It seemed like a typical class where the teacher discussed lessons with the children and the children actively shared their ideas. Later, the teacher distributed some worksheets and asked the children to work in pairs. I was told by the teacher that she had pre-arranged the pairings in various ways depending on her goal for the students. The children with special needs (1 had ADHD and the other one had some cognitive delay) were given modified activities and paired with high performing students to help them out by peer tutoring. Once the children started working, the teacher went around the room checking on each pair, stopping once in a while to help those who need help or asking questions to guide the children. The children with special needs do not stand out. I would never identify them as such had I not been told they had special needs because they blend in so well with the typically-developing students. The second setting was a one-on-one session between a 7-year old boy with cog nitive delay and a reading specialist. She was trying to teach him phonetic sounds. She showed him some letter cards and asked him to sound out the letters. First it was done slowly with the teacher making the sounds while showing the cards and he imitated her. Later on, she kept showing him the cards and expected him to sound the letters by himself. Next came picture cards that he needed to identify and match the initial sound of the word with a letter. She started with only 3 pairs of picture and letters graduating to about 10 pairs at a time. The boy seemed to have a difficult time processing the pairings because it took him a long time to match the cards, but the reading teacher was very patient. My initial reaction to the observation was pure awe. I was so inspired with how these teachers can be so patient and understanding in helping out the students with special needs and they go out of their way preparing special activities for them. I thought they meticulously planned ahead in order to meet their needs and for the teacher of the inclusive class, to address each child’s need. I realized it takes special training to do what they do and a passion and commitment to do so. With the inclusive class, the teacher had to contend with multiple personalities and consider each student’s skill level so she can pair them off well. That meant she had previous knowledge of these children and have assessed them thoroughly. It seemed her pairings worked because I observed all the children productively working together. The partner of the child with ADHD was also very patient in holding his attention, often tapping his shoulder to make him focus on their task. I am not sure if this partner or any of the other typically- developing children were trained to deal with peers with special needs, but this boy seemed to know how to handle the hyperactive tendencies of his partner. The partner of the child with cognitive delay likewise displayed patience with her partner. She was like a miniature teacher going through the activity with him, asking him guiding questions so he can come up with the solution. It was obvious that she already knew the answer, however, she wanted him to figure it out himself. I saw a smile cross her face when he was able to answer the problem correctly. The reading teacher, on the other hand, worked only with one child, but I think it took much effort in guiding him. She poured all her concentrated effort on him without being distracted.

Sunday, August 25, 2019

Applied Safety Engineering Assignment Example | Topics and Well Written Essays - 500 words

Applied Safety Engineering - Assignment Example a) Each employee must be provided fall protection by the employer on a scaffold that is greater than 10 feet elevation from the lower level. A qualified individual has to determine the possibility and safety giving fall protection for the workforce that is erecting or taking to pieces the supported scaffold. b) The toprail must be in between 38 and 45 inches (0.9- 1.2 meters). Midrail should be close enough to the halfway point between toprail and platform surface. Whenever a crosspoint of crossbracing is utilized as midrail, it has to be region of 20-30 inches (0.5-0.8 meters) on top of the work platform. d) Scaffold and its components should at least withstand a load that is 4 times the load that it was actually designed for. Suspension rigging of the scaffold should be at minimum 6 times the designed load. e) Prior to each and every work shift and following any situation that has the ability of compromising the structural integrity, a qualified individual has to examine the scaffold and the elements of the scaffold so as to check for any noticeable defects. h) An engineer is required to design scaffold that are not stationary at the time the workforce is working on them and the design of brackets on frames that are fabricated on the scaffold to be used to give support to the cantilever loads plus the workers. i) Access must be provided whenever the platform is greater than 2 feet above or lower than the point of access. Access that is direct is allowed in a situation that the scaffold is less than 14 inches horizontally and lesser than 24

Saturday, August 24, 2019

Role of ICT in the Education System Dissertation

Role of ICT in the Education System - Dissertation Example To build a strong global knowledge, it must be ensured that information is equally accessible to all people. A community can get engaged in various social, economic, scientific, cultural and political activities only if it gets quality education. Proper access to quality education is most important for people with special educational needs (SEN). Such people are broadly defined as â€Å"being caused by differences in gender, age, physical and mental abilities, levels of education, ethnicity, income level, etc.† (ICTs in education for people with special needs, 2006, p.10) All people should have equal opportunities to education irrespective of their cultural and social backgrounds. There is a general tendency to discriminate disabled students and deny them educational facilities. This means that this group of people has low literacy and skills thereby high rate of unemployment. However, in a democratic society, focus is on providing quality education and training to all learner s. According to UNESCO â€Å"education has to take on the difficult task of turning diversity into a constructive contributory factor of mutual understanding between individuals and groups† (ICTs in education for people with special needs, 2006, p.12) In order to provide effective education to all learners, people with SEN should have access to regular schools with special focus on their needs. An education systems should be able to survive all difficult situations and make people eligible for any activities in a community and should also make them adaptable to other communities. Many human rights organizations protest against segregation in education facilities and demand equal education to all. Since disabled people have variable educational needs, extra focus should be given on helping them to overcome their functional limitations to access regular education which will pave the way for their self development. In this regard ICT (information and communication technology) pl ays an important role in education process as it generates new learning experiences. With the use of technological innovations people with physical disability can be helped to interact, for instance, people with motor disability can be helped to write and people with visual deficiency can be helped to read. In order to remove the barriers that prevent student from getting proper education, application of ICT has become indispensable. ICT has three main uses like compensation, didactic and communication uses (ICTs in education for people with special needs, 2006, p.31). With the help of AT (assistive technology) disabled people can reduce the difficulties caused by their disabilities to gain access to standard education and participate in all activities of their communities. However, although technology can benefit a person to approach regular schools and activities, it can sometimes enhance segregation of disabled persons (ICTs in education for people with special needs, 2006, p.44) . The main objective of AT is to facilitate SEN people to write, read and communicate with a â€Å"wide range of input devices, pointing devices, and software.† For instance, there are alphabetic devices for language impairments, and symbolic devices for speech impairments with which they can develop their own communication board on the computer screen. The computer is very useful for students with cognitive problems to acquire basic skills for learning process. Computers can motivate these students (ICTs in educati

Friday, August 23, 2019

Opportunity Cost Term Paper Example | Topics and Well Written Essays - 1750 words

Opportunity Cost - Term Paper Example   This is due to the fact that whereas the needs could be unlimited, the resources will always be scarce such that there is not one time when a person can afford to satisfy all his needs without sacrificing (Bloom 2004 p 26).   In this essay, various examples have been used to substantiate the definition of opportunity cost which is the value of the sacrificed alternative in favor of the decision or choice made.   It goes on to compare the relationship between scarcity and opportunity cost thereby showing that scarcity is the major factor that contributes to situations that result to households and firms undergoing opportunity cost.   The essay also continues to examine the environmental impacts that are not of financial nature but which exerts pressure on the choices and alternatives which are available. A case of oil mining has been used as an example that has both positive and negative impacts on the economy and the ecosystem respectively, factors that can create conflicts between the investor and the environmentalists. In some cases like this, it has been noted that the opportunity cost can be influenced by availing incentives so as to add weight to the importance of choosing an alternative over another. Further areas of research regarding opportunity cost have also been suggested in this essay.   Opportunity cost  Opportunity cost can be referred to as the foregone cost or a decision made over a range of alternatives favoring one of the alternatives.